Social media users have voiced their excitement over Aldi’s latest Special Buys range, declaring they’re “running” to the German supermarket giant to find it.
The Crofton Seafood Dinnerware range hit shelves on Wednesday – and swiftly made its way onto TikTok, where dozens of shoppers remarked on its resemblance to cult Australian tableware brand In The Roundhouse – albeit at a fraction of the price.
While In The Roundhouse dinner plates retail for $29 each, a set of two Aldi plates will set you back just $6.99.
Needless to say, the range – which also includes side plates, glassware and napkins – has sparked a frenzy.
“Guys, I just saw someone post about the In The Roundhouse dupes at Aldi. I’m going – I’m going, I’m going, I’m going,” TikTok user Gemma Thomas declared in her video, before filming her own pilgrimage to the store, and her subsequent haul of products.
“Oh my God, they are just the cutest plates ever.”
“OH MY GAWD I NEED TO GO!” one woman wrote in the comments of Thomas’s clip, to which she replied: Ruuuuuuun!!”
“Absolutely gorgeous,” another said.
Mark Polchleb also shared what he’d picked up, captioning his video: “My colourful dinnerware obsession continues.”
“Literally went and bought these after seeing your video,” someone wrote in response to the clip.
“When I say I RAN to Aldi,” another commented.
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“God damn I’m going now,” a third said.
While a fourth wrote: “I went to Aldi as soon as I saw your video. I’ve grabbed heaps for Christmas Day!”
Aldi’s “Special Buys” – discounted items not normally sold in supermarkets – have remained a biweekly draw card for shoppers at its now more than 500 stores nationwide.
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